Templates, Tools and Free Stuff

Practical, no-fluff resources to streamline your business. Get free templates, tools, and guides to improve branding, websites, and digital strategy.

Practical, no-fluff resources to streamline your business. Get free templates, tools, and guides to improve branding, websites, and digital strategy.

Practical, no-fluff resources to streamline your business. Get free templates, tools, and guides to improve branding, websites, and digital strategy.

SEO Traffic-Rescue Audit

Submit your website and, within 48 hours, you’ll get an enterprise-grade SEO report revealing the issues hurting your rankings - prioritised by impact so you know exactly what to fix first.

Free Tone of Voice Template Excerpt Image
Tone of Voice Guidelines Template Exerpt Image

You get:

A Free, enterprise-grade SEO audit ($200 value) powered by my ridiculously expensive SEO software.

A Free, enterprise-grade SEO audit ($200 value) powered by my ridiculously expensive SEO software.

A Free, enterprise-grade SEO audit ($200 value) powered by my ridiculously expensive SEO software.

Comprehensive site analysis covering load speed, metadata, blocked pages, and other hidden issues.

Comprehensive site analysis covering load speed, metadata, blocked pages, and other hidden issues.

Comprehensive site analysis covering load speed, metadata, blocked pages, and other hidden issues.

A plain-English summary with tasks ranked by priority so you can simply start at the top and work down.

A plain-English summary with tasks ranked by priority so you can simply start at the top and work down.

A plain-English summary with tasks ranked by priority so you can simply start at the top and work down.

Excel files offering direct links to specific page problems for quick, easy fixes.

Excel files offering direct links to specific page problems for quick, easy fixes.

Excel files offering direct links to specific page problems for quick, easy fixes.

A clear path to stronger performance. Fix these issues to attract more traffic, boost conversions, and stop wasting ad spend.

A clear path to stronger performance. Fix these issues to attract more traffic, boost conversions, and stop wasting ad spend.

A clear path to stronger performance. Fix these issues to attract more traffic, boost conversions, and stop wasting ad spend.

The Two-Minute Conversion Boost Audit

Gauge how much monthly marketing budget you’re throwing down the drain (without getting lost in Google Analytics). Then, get a step-by-step checklist to fix it.

Free Tone of Voice Template Excerpt Image
Tone of Voice Guidelines Template Exerpt Image
Free Tone of Voice Template Excerpt Image

You get:

Answer a few quick questions to see how your website is performing.

Answer a few quick questions to see how your website is performing.

Answer a few quick questions to see how your website is performing.

Get a clear score showing where you stand against your competitors.

Get a clear score showing where you stand against your competitors.

Get a clear score showing where you stand against your competitors.

Once finished, you'll receive my proven checklist for boosting conversions in just seven days.

Once finished, you'll receive my proven checklist for boosting conversions in just seven days.

Once finished, you'll receive my proven checklist for boosting conversions in just seven days.

Free up marketing budget to invest in new growth initiatives

Free up marketing budget to invest in new growth initiatives

Free up marketing budget to invest in new growth initiatives

Free Tone of Voice Template Excerpt Image
Free Tone of Voice Template Excerpt Image

Brand Kit in a Box

Tone of Voice Guidelines Template Exerpt Image
Tone of Voice Guidelines Template Exerpt Image

Your one-hour shortcut to crafting a professional-looking brand - without hiring a designer. You get:

Built-in colour and typography systems with placeholders and guidance for consistency.

Built-in colour and typography systems with placeholders and guidance for consistency.

Built-in colour and typography systems with placeholders and guidance for consistency.

Sample brand story, tone of voice, and archetype pages to inspire positioning.

Sample brand story, tone of voice, and archetype pages to inspire positioning.

Sample brand story, tone of voice, and archetype pages to inspire positioning.

Pre-formatted examples of good vs. bad design use - logos, type, and imagery.

Pre-formatted examples of good vs. bad design use - logos, type, and imagery.

Pre-formatted examples of good vs. bad design use - logos, type, and imagery.

A fully editable PPT deck with structured sections for logos, colour palettes, typography, and imagery.

A fully editable PPT deck with structured sections for logos, colour palettes, typography, and imagery.

A fully editable PPT deck with structured sections for logos, colour palettes, typography, and imagery.

Free Tone of Voice Template Excerpt Image
Free Tone of Voice Template Excerpt Image

Customer Journey Map Template (<1 Hr)

A presentation slide showcases a "Consumer Decision Making Process Map" cover alongside a detailed infographic outlining a step-by-step decision-making process, featuring icons of popular platforms like Google and Microsoft, with a PowerPoint logo prominently displayed in the foreground.
A presentation slide showcases a "Consumer Decision Making Process Map" cover alongside a detailed infographic outlining a step-by-step decision-making process, featuring icons of popular platforms like Google and Microsoft, with a PowerPoint logo prominently displayed in the foreground.

Your shortcut to understanding what drives your buyers, how to reach them, where to reach them, when to reach them, in a cheaper and more effectively. You get:

A plug-and-play PowerPoint template for mapping each stage of your buyer’s journey.

A plug-and-play PowerPoint template for mapping each stage of your buyer’s journey.

A plug-and-play PowerPoint template for mapping each stage of your buyer’s journey.

Prompts and examples to help you identify key gaps and opportunities.

Prompts and examples to help you identify key gaps and opportunities.

Prompts and examples to help you identify key gaps and opportunities.

Built-in guidance on aligning your lead magnets, emails, and ads to the CDMP model.

Built-in guidance on aligning your lead magnets, emails, and ads to the CDMP model.

Built-in guidance on aligning your lead magnets, emails, and ads to the CDMP model.

A ready-to-present deck that makes you look like a strategist, not just a marketer.

A ready-to-present deck that makes you look like a strategist, not just a marketer.

A ready-to-present deck that makes you look like a strategist, not just a marketer.

Studio Vlog

Watch Kelso build, break and fix stuff.

Studio Vlog

Watch Kelso build, break and fix stuff.

Studio Vlog

Watch Kelso build, break and fix stuff.

Results

Results

Results

Success stories from happy clients across Australia

First-hand experiences from Uptrak's happy eCommerce clients across Australia.

Jon Cox | Uptrak Web Design Customer
Jon Cox | Uptrak Web Design Customer

Alex helped us land numerous six-figure clients. His Shopify, CRM, and web support expertise makes him an invaluable partner in our success.

Alex helped us land numerous six-figure clients. His Shopify, CRM, and web support expertise makes him an invaluable partner in our success.

Alex helped us land numerous six-figure clients. His Shopify, CRM, and web support expertise makes him an invaluable partner in our success.

Jonathan Cox

Jonathan Cox

Jonathan Cox

Asia CEO at RLG (ASX: RLG), Perth

Asia CEO at RLG (ASX: RLG), Perth

Asia CEO at RLG (ASX: RLG), Perth

A smiling man with short hair and a beard stands outdoors against a backdrop of lush green foliage, wearing a dark polo shirt with white trim.
Nathan Butler | Uptrak Studio eCommerce client
A smiling person with short hair and a beard is standing outside, wearing a dark collared shirt with white piping, in front of a background of green foliage.

"Kelso guided guided us through a complete Shopify migration. We’re now perfectly positioned to scale, and we couldn’t be happier with the outcome."

"Kelso guided guided us through a complete Shopify migration. We’re now perfectly positioned to scale, and we couldn’t be happier with the outcome."

"Kelso guided guided us through a complete Shopify migration. We’re now perfectly positioned to scale, and we couldn’t be happier with the outcome."

Nathan Butler

Nathan Butler

Nathan Butler

Founder, Active Health Clinic, Victoria

Founder, Active Health Clinic, Victoria

Founder, Active Health Clinic, Victoria

Services

Three Steps to a Stronger, Smarter Digital Identity

Here’s exactly what it looks like to work together.

1

Diagnostic

We start with a quick diagnostic call. Once you’ve signed a proposal agreement, I’ll dive deep into your current digital presence and competitive space.

2

Strategy

I’ll prepare a clear strategy across brand, marketing, messaging, site structure and design. We’ll refine it together before anything gets built.

3

Delivery

We build, refine, optimise, test and launch your site. You’ll get a month of complimentary support and a library of custom video guides.

Services

Three Steps to a Stronger, Smarter Digital Identity

Here’s exactly what it looks like to work together.

1

Diagnostic

We start with a quick diagnostic call. Once you’ve signed a proposal agreement, I’ll dive deep into your current digital presence and competitive space.

2

Strategy

I’ll prepare a clear strategy across brand, marketing, messaging, site structure and design. We’ll refine it together before anything gets built.

3

Delivery

We build, refine, optimise, test and launch your site. You’ll get a month of complimentary support and a library of custom video guides.

Services

Three Steps to a Stronger, Smarter Digital Identity

Here’s exactly what it looks like to work together.

1

Diagnostic

We start with a quick diagnostic call. Once you’ve signed a proposal agreement, I’ll dive deep into your current digital presence and competitive space.

2

Strategy

I’ll prepare a clear strategy across brand, marketing, messaging, site structure and design. We’ll refine it together before anything gets built.

3

Delivery

We build, refine, optimise, test and launch your site. You’ll get a month of complimentary support and a library of custom video guides.